What is Project Flex?
Project Flex is a next-generation data center campus designed to be a partner to the Lyon Township community, the local utility, and the environment. Unlike “legacy” data centers that simply consume power, Project Flex is a first-of-its-kind facility capable of “flexing” its energy consumption down when the power grid is stressed. This flexible “demand response” helps the grid stay stable and avoids the need for costly new power plants.
“Not all data centers are the same.” How is this project different?
Most data centers are purely energy consumers. Project Flex acts as a “shock absorber” for the local grid.
What is the local investment from Project Flex?
At full scale, Verrus™ expects to invest multiple billions of dollars into Lyon Township. This investment brings:
Will Project Flex help with local infrastructure?
Yes. In addition to the broader economic benefits, the project includes significant self-financed improvements that save tax revenue:
How much water will this project use?
Very little. While legacy design data center campuses of this size can consume 1.2 billion gallons or more of water annually (200 million per building), Project Flex utilizes a closed-loop cooling system that continuously reuses water.
What will the noise impact be for those nearby?
As verified by a regulatory-compliant noise study, Project Flex will operate within all applicable local and state noise regulations. Going beyond minimum requirements, the project is designed to be a “good neighbor” by eliminating the loudest aspects of traditional data centers:
Will this project raise my energy bills?
No. In fact, it is designed to reduce rate pressure. Because Project Flex can reduce its facility power needs during peak stress, DTE does not have to invest as heavily in new generation and transmission upgrades—costs that are typically passed on to residential ratepayers. Verrus™ will also be directly paying for any wiring or other infrastructure upgrades required to service the facility. Furthermore, Verrus™ pays a share of maintaining the existing grid, which benefits all DTE customers.
Will Project Flex strain the energy grid?
No. This capability was recently validated in a study with the National Lab of the Rockies (formerly known at the National Renewable Energy Lab), in collaboration with MISO and Xcel Energy. Using a “digital twin” of the facility, the study confirmed that Project Flex can quickly adjust its power use to support and stabilize the grid during moments of high demand.
How are you ensuring the safety of the on-site batteries and equipment?
Safety is a core part of the data center design:
Is the site zoned appropriately?
Yes. The property has been zoned for industrial use for many years.
Who is the team behind the project?
Project Flex brings together a trusted local name and global infrastructure experts:
Will there be a lot of traffic?
Actually, the data center will generate approximately 75% fewer daily trips than what is already approved for this industrial park.
What will the project look like when completed?
The project has been designed with an emphasis on aesthetics and enhanced landscaping, incorporating feedback from Township staff and engineers. The project meets the design standards for industrial zoning per the ordinance and is consistent with the surrounding industrial buildings in the business park. Landscaping exceeds minimum code requirements and integrates well with the surrounding area.
Last updated March 2nd, 2026
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